Priyanka Chopra is not only taking over the world with her acting chops, but also as an entrepreneur and businesswoman. The global star’s hair care brand has now emerged as second wealthiest celebrity beauty brand of 2023.
A UK based beauty comparison platform Cosmetify has put together a list of the wealthiest celebrity beauty brands based on their most recent annual revenue and has revealed that Priyanka’s Anomaly Haircare has left behind Kylie Jenner‘s Kylie Cosmetics, LLC and Selena Gomez‘s Rare Beauty to become the second wealthiest celebrity beauty brand this year.
In their report Cosmetify explained how they came up with the list. “There are many ways to measure the success of a brand, but revenue is arguably the most important. Because of this, we have put together a list of the wealthiest celebrity beauty brands based on their most recent annual revenue,” they said.
According to the report, Barbadian singer, actress, and businesswoman Rihanna‘s Fenty Beauty has featured in the top three most successful overall beauty brands and has also emerged as the wealthiest celebrity beauty brand too.
Priyanka launched her haircare brand in 2022 and has already emerged as one of the most successful celebrity beauty brands in the world. The Citadel actor had spoken about why she turned into a beauty entrepreneur.
Talking to Vogue India, Priyanka had said, “I’ve just recently taken to the business side of both, the beauty and the entertainment industry. That really made me bifurcate the difference between sitting in the stylist’s chair and using a bunch of products, to actually having a say in the products going into my hair.”
On the work front Priyanka was last seen in The Matrix: Resurrections with Keanu Reeves and others. The actor will now start promoting Citadel, her next web-series on Amazon Prime Video which is created by Russo Brothers.
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March 30, 2023 at 01:18PM
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Priyanka Chopra trumps Kylie Jenner, Selena Gomez; is the owner of second wealthiest celeb beauty brand: report - The Indian Express
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